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    Village of Peebles Welcomes Two New Police Officers

    Village of Peebles Welcomes Two New Police Officers

    Ohio House Budget Bill Seeks to Restrict SNAP Purchases of Sugary Drinks

    Ohio House Budget Bill Seeks to Restrict SNAP Purchases of Sugary Drinks

    Construction Begins on Adams County Welcome Center at Adams Lake State Park

    Construction Begins on Adams County Welcome Center at Adams Lake State Park

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    Chamber Celebrates Community Excellence at Annual Awards Banquet

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    West Union High School’s The Little Mermaid Makes a Big Splash

    West Union High School’s The Little Mermaid Makes a Big Splash

    Wilson Homestead Given New Federal Status 

    Wilson Homestead Given New Federal Status 

    Library News – 10/15/24

    Library News – 10/15/24

    Library News – 8/12/24

    Library News – 8/12/24

    Dakota Nehus Concert: A Night of Music to Support a Dream

    Dakota Nehus Concert: A Night of Music to Support a Dream

    CAPTION: What remains of the Kirker Bridge after extensive clean-up efforts over the past several weeks. Photo Courtesy: Adams County Travel and Visitors Bureau

    Kirker Covered Bridge Cleanup complete

    Clean-up begins on historic Kirker Bridge 

    Clean-up begins on historic Kirker Bridge 

    West Union High School’s Performing Arts Department Presents “The School of Rock”

    West Union High School’s Performing Arts Department Presents “The School of Rock”

    Adams County Public Library Launches “Lights, Camera, Inspiration!” Program

    Adams County Public Library Launches “Lights, Camera, Inspiration!” Program

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    Chamber Celebrates Community Excellence at Annual Awards Banquet

    Chamber Celebrates Community Excellence at Annual Awards Banquet

    Employer Forum to Highlight Benefits of Fair Chance Hiring in Adams County

    Employer Forum to Highlight Benefits of Fair Chance Hiring in Adams County

    That’s a Wrap: 133rd Adams County Fair Draws Thousands

    That’s a Wrap: 133rd Adams County Fair Draws Thousands

    Young’s Cycleworx Celebrates Grand Opening with Community Fanfare

    Young’s Cycleworx Celebrates Grand Opening with Community Fanfare

    West Union Flower Shop holds grand re-opening 

    West Union Flower Shop holds grand re-opening 

    Looking to the future: River port to provide opportunity 

    Looking to the future: River port to provide opportunity 

    Career in Building Trades? Adams County Training Center Hosts Information Session

    Career in Building Trades? Adams County Training Center Hosts Information Session

    Giovanni’s closes Manchester location 

    Giovanni’s closes Manchester location 

    Local 4-H Organization Embarks on Epic Solar Eclipse Adventure

    Local 4-H Organization Embarks on Epic Solar Eclipse Adventure

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    Village of Peebles Welcomes Two New Police Officers

    Village of Peebles Welcomes Two New Police Officers

    Local Resident Virginia Tolle to Celebrate 99th Birthday

    Local Resident Virginia Tolle to Celebrate 99th Birthday

    Joe Burrow Foundation, La Soupe Expand Efforts in Adams County

    Joe Burrow Foundation, La Soupe Expand Efforts in Adams County

    Hugh and Sue McGovney

    Adams County Community Foundation Establishes Sue Fristoe McGovney Giving Back Fund

    West Union Masonic Lodge Announces 2025 Fish Fry Fridays

    West Union Masonic Lodge Announces 2025 Fish Fry Fridays

    Photo Courtesy: Cheyenne Jones Richendollar

    Fire Destroys Storage Units in Peebles

    George Baker Sworn in as Peebles Police Chief

    George Baker Sworn in as Peebles Police Chief

    Christmas on the Courthouse Square Set for November 30

    Christmas on the Courthouse Square Set for November 30

    Adams County Community Foundation Launches Gift Matching Program

    Adams County Community Foundation Gift Matching Program Continues 

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    ACRMC Welcomes Gastroenterology Specialist 

    ACRMC Welcomes Gastroenterology Specialist 

    Proposed State Budget Could Impact Medicaid Coverage in Adams County

    Proposed State Budget Could Impact Medicaid Coverage in Adams County

    ACRMC Family Medicine Welcomes New Provider 

    ACRMC Family Medicine Welcomes New Provider 

    Baldridge Meets with USDA Secretary to Address Bird Flu Crisis

    Baldridge Meets with USDA Secretary to Address Bird Flu Crisis

    West Union Masonic Lodge Announces 2025 Fish Fry Fridays

    West Union Masonic Lodge Announces 2025 Fish Fry Fridays

    Adams County Awarded State Funding for Pickleball Court

    Adams County Awarded State Funding for Pickleball Court

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    Village of Peebles Welcomes Two New Police Officers

    Village of Peebles Welcomes Two New Police Officers

    Ohio House Budget Bill Seeks to Restrict SNAP Purchases of Sugary Drinks

    Ohio House Budget Bill Seeks to Restrict SNAP Purchases of Sugary Drinks

    Construction Begins on Adams County Welcome Center at Adams Lake State Park

    Construction Begins on Adams County Welcome Center at Adams Lake State Park

    Chamber Celebrates Community Excellence at Annual Awards Banquet

    Chamber Celebrates Community Excellence at Annual Awards Banquet

  • Arts & Entertainment
    • All
    • Books
    • Culture
    • History
    • Music
    • Theatre
    West Union High School’s The Little Mermaid Makes a Big Splash

    West Union High School’s The Little Mermaid Makes a Big Splash

    Wilson Homestead Given New Federal Status 

    Wilson Homestead Given New Federal Status 

    Library News – 10/15/24

    Library News – 10/15/24

    Library News – 8/12/24

    Library News – 8/12/24

    Dakota Nehus Concert: A Night of Music to Support a Dream

    Dakota Nehus Concert: A Night of Music to Support a Dream

    CAPTION: What remains of the Kirker Bridge after extensive clean-up efforts over the past several weeks. Photo Courtesy: Adams County Travel and Visitors Bureau

    Kirker Covered Bridge Cleanup complete

    Clean-up begins on historic Kirker Bridge 

    Clean-up begins on historic Kirker Bridge 

    West Union High School’s Performing Arts Department Presents “The School of Rock”

    West Union High School’s Performing Arts Department Presents “The School of Rock”

    Adams County Public Library Launches “Lights, Camera, Inspiration!” Program

    Adams County Public Library Launches “Lights, Camera, Inspiration!” Program

  • Business & Tech
    • All
    • Business
    • Technology
    Chamber Celebrates Community Excellence at Annual Awards Banquet

    Chamber Celebrates Community Excellence at Annual Awards Banquet

    Employer Forum to Highlight Benefits of Fair Chance Hiring in Adams County

    Employer Forum to Highlight Benefits of Fair Chance Hiring in Adams County

    That’s a Wrap: 133rd Adams County Fair Draws Thousands

    That’s a Wrap: 133rd Adams County Fair Draws Thousands

    Young’s Cycleworx Celebrates Grand Opening with Community Fanfare

    Young’s Cycleworx Celebrates Grand Opening with Community Fanfare

    West Union Flower Shop holds grand re-opening 

    West Union Flower Shop holds grand re-opening 

    Looking to the future: River port to provide opportunity 

    Looking to the future: River port to provide opportunity 

    Career in Building Trades? Adams County Training Center Hosts Information Session

    Career in Building Trades? Adams County Training Center Hosts Information Session

    Giovanni’s closes Manchester location 

    Giovanni’s closes Manchester location 

    Local 4-H Organization Embarks on Epic Solar Eclipse Adventure

    Local 4-H Organization Embarks on Epic Solar Eclipse Adventure

  • Community & Society
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    • Non-profit
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    Village of Peebles Welcomes Two New Police Officers

    Village of Peebles Welcomes Two New Police Officers

    Local Resident Virginia Tolle to Celebrate 99th Birthday

    Local Resident Virginia Tolle to Celebrate 99th Birthday

    Joe Burrow Foundation, La Soupe Expand Efforts in Adams County

    Joe Burrow Foundation, La Soupe Expand Efforts in Adams County

    Hugh and Sue McGovney

    Adams County Community Foundation Establishes Sue Fristoe McGovney Giving Back Fund

    West Union Masonic Lodge Announces 2025 Fish Fry Fridays

    West Union Masonic Lodge Announces 2025 Fish Fry Fridays

    Photo Courtesy: Cheyenne Jones Richendollar

    Fire Destroys Storage Units in Peebles

    George Baker Sworn in as Peebles Police Chief

    George Baker Sworn in as Peebles Police Chief

    Christmas on the Courthouse Square Set for November 30

    Christmas on the Courthouse Square Set for November 30

    Adams County Community Foundation Launches Gift Matching Program

    Adams County Community Foundation Gift Matching Program Continues 

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    ACRMC Welcomes Gastroenterology Specialist 

    ACRMC Welcomes Gastroenterology Specialist 

    Proposed State Budget Could Impact Medicaid Coverage in Adams County

    Proposed State Budget Could Impact Medicaid Coverage in Adams County

    ACRMC Family Medicine Welcomes New Provider 

    ACRMC Family Medicine Welcomes New Provider 

    Baldridge Meets with USDA Secretary to Address Bird Flu Crisis

    Baldridge Meets with USDA Secretary to Address Bird Flu Crisis

    West Union Masonic Lodge Announces 2025 Fish Fry Fridays

    West Union Masonic Lodge Announces 2025 Fish Fry Fridays

    Adams County Awarded State Funding for Pickleball Court

    Adams County Awarded State Funding for Pickleball Court

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Digital coupons offer another way to score deals

by Submitted News
August 11, 2017
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Coupons enable cost-conscious consumers to save money on the goods and services they frequently use. As a marketing tool, coupons can help drive up sales and promote brand or store loyalty, leading to an increase in repeat customers.

The first coupon issued in the United States was believed to be a ticket for a free glass of Coca-Cola, issued in 1888. Grape Nuts soon followed, offering one cent coupons for discounts on cereal. Today, billions of dollars are saved thanks to the use of retail and manufacturer coupons.

Although coupons help people save money, they also serve as important market research tools and a means to advertise products. Today, coupons come in many different forms.

ADVERTISEMENT

According to the coupon provider RedPlum, 76 percent of coupon-seekers utilize newspapers as their primary sources for deals and coupons. Coupon book publishers and those that produce coupon magazine vouchers still promote paper coupons, which remain popular among consumers. However, thanks to the ever-growing popularity of mobile phones, digital coupons have carved out a place in the retail environment. Savvy shoppers use both traditional and digital coupons to earn big savings, according to Valassis, one of the nation’s leading media and marketing services.

Digital coupon is a broad term used to represent various deals offered in digital form. Rather than clipping paper coupons, shoppers can access online and in-store discounts in various ways. Some of the coupons available to consumers include:

· Downloaded coupons: These types of coupons can be downloaded from a company’s website, through email or through social media.

· Mobile coupons: Mobile coupons are created by ecommerce platforms to drive mobile shopping.

· Coupon codes: Shopping online has contributed to the rise of coupon codes. A code is entered at the point of sale, and the discount is automatically deducted.

· Loaded coupons: One of the more popular ways to redeem digital coupons, particularly those offered by supermarkets and other high-volume retailers, is to “load” coupons to a smartphone through an applicable store app. Shoppers often create an account that is tied to their store’s loyalty card number. By browsing the online circular or sales/coupons listed in the app, consumers can select the deals they want to load to their accounts. The deals are then redeemed at checkout either by scanning a code or automatically when the loyalty card is activated at the register.

Just like traditional paper coupons, digital coupons feature expiration dates. Many such coupons are only redeemable once and are not subject to doubling unless advertised.

For time-strapped individuals, digital coupons can be an efficient way to save on products without worrying about forgetting paper coupons at home. However, paper coupons still are widely available and continue to dominate the discount market.

Submitted News

Submitted News

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